About

Senior Product Designer with 7+ years of experience designing complex digital products across fintech, banking, healthcare, and B2B SaaS, including taking highly regulated products from zero to one. I lead end-to-end product design, scale design systems, and partner closely with product, engineering, data, legal, and compliance teams to turn ambiguity into measurable outcomes. Alongside product work, I mentor designers and value the two-way exchange of sharing experience, gaining new perspectives, and learning together. Based in Germany. 
Senior Product Designer with 7+ years of experience designing complex digital products across fintech, banking, healthcare, and B2B SaaS, including taking highly regulated products from zero to one. I lead end-to-end product design, scale design systems, and partner closely with product, engineering, data, legal, and compliance teams to turn ambiguity into measurable outcomes. Alongside product work, I mentor designers and value the two-way exchange of sharing experience, gaining new perspectives, and learning together. Based in Germany. 
Senior Product Designer with 7+ years of experience designing complex digital products across fintech, banking, healthcare, and B2B SaaS, including taking highly regulated products from zero to one. I lead end-to-end product design, scale design systems, and partner closely with product, engineering, data, legal, and compliance teams to turn ambiguity into measurable outcomes. Alongside product work, I mentor designers and value the two-way exchange of sharing experience, gaining new perspectives, and learning together. Based in Germany. 
Senior Product Designer with 7+ years of experience designing complex digital products across fintech, banking, healthcare, and B2B SaaS, including taking highly regulated products from zero to one. I lead end-to-end product design, scale design systems, and partner closely with product, engineering, data, legal, and compliance teams to turn ambiguity into measurable outcomes. Alongside product work, I mentor designers and value the two-way exchange of sharing experience, gaining new perspectives, and learning together. Based in Germany. 
Portrait of man looking to the right

Design Mentorship

I had an amazing session with Gürkan! He provided incredibly valuable insights on breaking into healthcare tech and e-commerce, sharing strategies for standing out in these industries. Beyond that, he offered great advice on navigating interviews, refining my portfolio, and approaching whiteboard challenges with more confidence. What stood out the most was his positive attitude and genuine encouragement, it made a huge difference in boosting my confidence. I’m really grateful for his support!

Elena Kovač

Maria Levin

Product Designer, Flexit Inc.

Gürkan was very helpful and experienced, with a great ability to share practical and resourceful insights. The session was very valuable and gave me a lot to take away.

Priya Shah

Behnam Hashemian

Product Manager, Havin

My sessions with Gürkan were enjoyable and eye opening. He spent 1 to 1.5 hours on each, addressing my questions in depth. Gürkan is a mentor who goes straight to the root of the problem without getting bogged down in details and produces 'spot on' solutions. The more clearly you express yourself, the more clear, actionable, and effective advice he provides in return. Despite his vast experience and success, the humble approach he displays is truly admirable. I definitely recommend him.

Tomas Reyes

İlker Toruk

Product Designer, Karaca

Gurkan is an exceptional mentor who truly understands the value of the discovery phase in design. Our sessions focused heavily on research and exchanging ideas about design and art, which gave me very different perspectives. His deep knowledge of UI/UX and his ability to guide me through complex design systems have been invaluable. I highly recommend him to anyone looking to improve their design thinking skills!

Victor Hansen

Gizem Ceylan

UI/UX Designer, Bolt Insight

Gürkan is one of the best mentors I’ve ever had! He is friendly, approachable, and easy to communicate with. Instead of being didactic, he offers guidance in a warm and supportive way. We discussed everything from career paths to portfolio reviews, and his proactive, solution-oriented approach truly stands out. I feel lucky to have met him! Highly recommended. 😊

Maya Lindqvist

Merve Sisman

UX Designer, Normod

I can’t recommend Gürkan enough! :) He’s incredibly knowledgeable, patient, and selfless. Despite his busy schedule, he always made time for my dilemmas to provide insightful and real-world examples that helped me tremendously in my projects. He has a unique ability to break down complex topics in a way that feels constructive and manageable. If you’re looking for a mentor who truly cares and adds value, he’s one of them!

Jonas Ahl

Nika Sajovic

UX Researcher, Mediana Institute

I had an amazing session with Gürkan! He provided incredibly valuable insights on breaking into healthcare tech and e-commerce, sharing strategies for standing out in these industries. Beyond that, he offered great advice on navigating interviews, refining my portfolio, and approaching whiteboard challenges with more confidence. What stood out the most was his positive attitude and genuine encouragement, it made a huge difference in boosting my confidence. I’m really grateful for his support!

Elena Kovač

Maria Levin

Product Designer, Flexit Inc.

My sessions with Gürkan were enjoyable and eye opening. He spent 1 to 1.5 hours on each, addressing my questions in depth. Gürkan is a mentor who goes straight to the root of the problem without getting bogged down in details and produces 'spot on' solutions. The more clearly you express yourself, the more clear, actionable, and effective advice he provides in return. Despite his vast experience and success, the humble approach he displays is truly admirable. I definitely recommend him.

Tomas Reyes

İlker Toruk

Product Designer, Karaca

Gürkan is one of the best mentors I’ve ever had! He is friendly, approachable, and easy to communicate with. Instead of being didactic, he offers guidance in a warm and supportive way. We discussed everything from career paths to portfolio reviews, and his proactive, solution-oriented approach truly stands out. I feel lucky to have met him! Highly recommended. 😊

Maya Lindqvist

Merve Sisman

UX Designer, Normod

Gürkan was very helpful and experienced, with a great ability to share practical and resourceful insights. The session was very valuable and gave me a lot to take away.

Priya Shah

Behnam Hashemian

Product Manager, Havin

Gurkan is an exceptional mentor who truly understands the value of the discovery phase in design. Our sessions focused heavily on research and exchanging ideas about design and art, which gave me very different perspectives. His deep knowledge of UI/UX and his ability to guide me through complex design systems have been invaluable. I highly recommend him to anyone looking to improve their design thinking skills!

Victor Hansen

Gizem Ceylan

UI/UX Designer, Bolt Insight

I can’t recommend Gürkan enough! :) He’s incredibly knowledgeable, patient, and selfless. Despite his busy schedule, he always made time for my dilemmas to provide insightful and real-world examples that helped me tremendously in my projects. He has a unique ability to break down complex topics in a way that feels constructive and manageable. If you’re looking for a mentor who truly cares and adds value, he’s one of them!

Jonas Ahl

Nika Sajovic

UX Researcher, Mediana Institute

I had an amazing session with Gürkan! He provided incredibly valuable insights on breaking into healthcare tech and e-commerce, sharing strategies for standing out in these industries. Beyond that, he offered great advice on navigating interviews, refining my portfolio, and approaching whiteboard challenges with more confidence. What stood out the most was his positive attitude and genuine encouragement, it made a huge difference in boosting my confidence. I’m really grateful for his support!

Elena Kovač

Maria Levin

Product Designer, Flexit Inc.

Gürkan is one of the best mentors I’ve ever had! He is friendly, approachable, and easy to communicate with. Instead of being didactic, he offers guidance in a warm and supportive way. We discussed everything from career paths to portfolio reviews, and his proactive, solution-oriented approach truly stands out. I feel lucky to have met him! Highly recommended. 😊

Maya Lindqvist

Merve Sisman

UX Designer, Normod

Gurkan is an exceptional mentor who truly understands the value of the discovery phase in design. Our sessions focused heavily on research and exchanging ideas about design and art, which gave me very different perspectives. His deep knowledge of UI/UX and his ability to guide me through complex design systems have been invaluable. I highly recommend him to anyone looking to improve their design thinking skills!

Victor Hansen

Gizem Ceylan

UI/UX Designer, Bolt Insight

My sessions with Gürkan were enjoyable and eye opening. He spent 1 to 1.5 hours on each, addressing my questions in depth. Gürkan is a mentor who goes straight to the root of the problem without getting bogged down in details and produces 'spot on' solutions. The more clearly you express yourself, the more clear, actionable, and effective advice he provides in return. Despite his vast experience and success, the humble approach he displays is truly admirable. I definitely recommend him.

Tomas Reyes

İlker Toruk

Product Designer, Karaca

Gürkan was very helpful and experienced, with a great ability to share practical and resourceful insights. The session was very valuable and gave me a lot to take away.

Priya Shah

Behnam Hashemian

Product Manager, Havin

I can’t recommend Gürkan enough! :) He’s incredibly knowledgeable, patient, and selfless. Despite his busy schedule, he always made time for my dilemmas to provide insightful and real-world examples that helped me tremendously in my projects. He has a unique ability to break down complex topics in a way that feels constructive and manageable. If you’re looking for a mentor who truly cares and adds value, he’s one of them!

Jonas Ahl

Nika Sajovic

UX Researcher, Mediana Institute

Testimonials From Colleagues

Ryan Virga

Creative Leader, Ticketmaster

"Gurkan has been turning around high priority designs every day with amazing quality. The company has been able to grow at a rapid rate because of this. The dedication Gurkan has made to work at such a rapid pace is not an easy task or an easy ask. His positivity through out the experience has been inspiring and he continues to tackle these large asks knowing it will benefit the company move towards accomplishing its goals!"

Handegül Sert Kocatekin

Head of Product, Evital Eczacıbaşı

I've had the pleasure of working with Gürkan at Getir and Cue Health. At Cue Health, he was the top designer, and at Getir, he led the design team. His creativity, combined with his understanding of users' needs, is impressive. Gürkan's designs are not only beautiful and practical but also incredibly creative.

Ömer Berk Yüksel

Lead Product Designer, Commencis

It has been a pleasure working with Gurkan. He is a passionate and innovative designer who consistently brings fresh, creative ideas to the table. Gurkan's dedication to his craft and his ability to think outside the box make him an invaluable asset to any team. I highly recommend him for any project that requires a forward-thinking and inventive approach.

Work Experience

2025-2026

Design Team Lead, Consulting

Talkido

Talkido (Boston, US, Special Education Ed-Tech Startup): Designed the end-to-end UX/UI, collaborating with a small team, for an AI-supported activity app, including an AI Recording Studio for personalized word and sound generation, for children with learning differences and their families; the accessibility-focused experience increased weekly activity engagement by 30%, translating to 10 additional words learned per child per month.

2025-2026

Design Team Lead, Consulting

Talkido

Talkido (Boston, US, Special Education Ed-Tech Startup): Designed the end-to-end UX/UI, collaborating with a small team, for an AI-supported activity app, including an AI Recording Studio for personalized word and sound generation, for children with learning differences and their families; the accessibility-focused experience increased weekly activity engagement by 30%, translating to 10 additional words learned per child per month.

2025-2026

Design Team Lead, Consulting

Talkido

Talkido (Boston, US, Special Education Ed-Tech Startup): Designed the end-to-end UX/UI, collaborating with a small team, for an AI-supported activity app, including an AI Recording Studio for personalized word and sound generation, for children with learning differences and their families; the accessibility-focused experience increased weekly activity engagement by 30%, translating to 10 additional words learned per child per month.

2024 – 2025

Senior Product Designer, Consulting

Enocta

Enocta (Istanbul, TR, B2B SaaS): Enocta is Turkey's largest talent intelligence platform, with 3 million active users. Owned the UX/UI design flows and drove product design strategy, and built a dedicated design system, across an enterprise talent management SaaS suite covering performance, competency development and mentoring workflows. Performance: Redesigned complex OKR/KPI creation and approval workflows, reducing goal setup time by 28% and increasing completion by 21%. Competency: Simplified competency assessment and personalized development journeys, increasing assessment completion by 24% and development-plan activation by 31%. Mentoring: Optimized mentor discovery, matching and onboarding across mentor, mentee and HR personas, reducing time-to-match by 35% and increasing first-session activation by 22%.

2024 – 2025

Senior Product Designer, Consulting

Enocta

Enocta (Istanbul, TR, B2B SaaS): Enocta is Turkey's largest talent intelligence platform, with 3 million active users. Owned the UX/UI design flows and drove product design strategy, and built a dedicated design system, across an enterprise talent management SaaS suite covering performance, competency development and mentoring workflows. Performance: Redesigned complex OKR/KPI creation and approval workflows, reducing goal setup time by 28% and increasing completion by 21%. Competency: Simplified competency assessment and personalized development journeys, increasing assessment completion by 24% and development-plan activation by 31%. Mentoring: Optimized mentor discovery, matching and onboarding across mentor, mentee and HR personas, reducing time-to-match by 35% and increasing first-session activation by 22%.

2024 – 2025

Senior Product Designer, Consulting

Enocta

Enocta (Istanbul, TR, B2B SaaS): Enocta is Turkey's largest talent intelligence platform, with 3 million active users. Owned the UX/UI design flows and drove product design strategy, and built a dedicated design system, across an enterprise talent management SaaS suite covering performance, competency development and mentoring workflows. Performance: Redesigned complex OKR/KPI creation and approval workflows, reducing goal setup time by 28% and increasing completion by 21%. Competency: Simplified competency assessment and personalized development journeys, increasing assessment completion by 24% and development-plan activation by 31%. Mentoring: Optimized mentor discovery, matching and onboarding across mentor, mentee and HR personas, reducing time-to-match by 35% and increasing first-session activation by 22%.

2022 – 2024

Senior Product Designer

Cue Health

- As one of the sector's leading companies and a direct competitor to Hims and Amazon Health, reduced e-commerce bounce rates by 17% through A/B testing of navigation structures and behavior-driven product display improvements; increased engagement by 26% via heatmap-informed design changes. - Owned the design and testing of new product detail pages in Figma, implementing a first-flow questionnaire validated through multivariate testing, increasing purchase completion rates by 32%. - Launched a redesigned subscription page, simplifying the user journey through wireframing and usability testing; optimized user prompts via A/B testing, resulting in a 14% increase in renewal rates.

2022 – 2024

Senior Product Designer

Cue Health

- As one of the sector's leading companies and a direct competitor to Hims and Amazon Health, reduced e-commerce bounce rates by 17% through A/B testing of navigation structures and behavior-driven product display improvements; increased engagement by 26% via heatmap-informed design changes. - Owned the design and testing of new product detail pages in Figma, implementing a first-flow questionnaire validated through multivariate testing, increasing purchase completion rates by 32%. - Launched a redesigned subscription page, simplifying the user journey through wireframing and usability testing; optimized user prompts via A/B testing, resulting in a 14% increase in renewal rates.

2022 – 2024

Senior Product Designer

Cue Health

- As one of the sector's leading companies and a direct competitor to Hims and Amazon Health, reduced e-commerce bounce rates by 17% through A/B testing of navigation structures and behavior-driven product display improvements; increased engagement by 26% via heatmap-informed design changes. - Owned the design and testing of new product detail pages in Figma, implementing a first-flow questionnaire validated through multivariate testing, increasing purchase completion rates by 32%. - Launched a redesigned subscription page, simplifying the user journey through wireframing and usability testing; optimized user prompts via A/B testing, resulting in a 14% increase in renewal rates.

2021-2022

Product Designer

Getir

- Built and led a design team for 15 months on GetirFinance, a confidential, regulation-constrained fintech product, working directly with a few designers, business analysts, product managers, and the CEO and CTO, while partnering daily with legal and compliance to navigate frequently evolving requirements. - Redesigned onboarding flows, reducing onboarding time by 32% and increasing onboarding completion to 87%. - Solved a complex service design challenge for delivering physical credit cards to first-time users, finalizing the end-to-end journey through a series of alignment meetings with leadership. - Spearheaded the design and launch of GetirJobs, integrating UX principles that attracted over 1 million users within the first month; designed and implemented new profile completion fields, achieving a 57% increase in content richness through intuitive, guided UX.

2021-2022

Product Designer

Getir

- Built and led a design team for 15 months on GetirFinance, a confidential, regulation-constrained fintech product, working directly with a few designers, business analysts, product managers, and the CEO and CTO, while partnering daily with legal and compliance to navigate frequently evolving requirements. - Redesigned onboarding flows, reducing onboarding time by 32% and increasing onboarding completion to 87%. - Solved a complex service design challenge for delivering physical credit cards to first-time users, finalizing the end-to-end journey through a series of alignment meetings with leadership. - Spearheaded the design and launch of GetirJobs, integrating UX principles that attracted over 1 million users within the first month; designed and implemented new profile completion fields, achieving a 57% increase in content richness through intuitive, guided UX.

2021-2022

Product Designer

Getir

- Built and led a design team for 15 months on GetirFinance, a confidential, regulation-constrained fintech product, working directly with a few designers, business analysts, product managers, and the CEO and CTO, while partnering daily with legal and compliance to navigate frequently evolving requirements. - Redesigned onboarding flows, reducing onboarding time by 32% and increasing onboarding completion to 87%. - Solved a complex service design challenge for delivering physical credit cards to first-time users, finalizing the end-to-end journey through a series of alignment meetings with leadership. - Spearheaded the design and launch of GetirJobs, integrating UX principles that attracted over 1 million users within the first month; designed and implemented new profile completion fields, achieving a 57% increase in content richness through intuitive, guided UX.

2019-2021

UX/UI Designer

Userspots

- Led end-to-end UX/UI design processes, from client discovery meetings to final UI delivery to the development team, planning and conducting user research, usability testing, and customer journey mapping, and facilitating Design Thinking, Design Sprints, and Innovation Sprints across finance, e-commerce, retail, FMCG, and travel clients. - Co-led a KYC (Know Your Customer) workshop with the team for Mastercard's product team, translating complex compliance requirements into streamlined, user-friendly verification flows. - Led information architecture and UX/UI design for İş Bankası's Maximum website with a team, covering the presentation and campaigns of 20 individual and commercial credit and debit cards, and designed the customer-facing screens for Kuveyt Türk Bank's ATM interface. - Owned the information architecture and UX/UI design for Garanti BBVA's POS solutions website for SMEs, increasing POS application rates by 35%. - Co-led joint workshops with the team for the development of FIAT's Android Auto screens.

2019-2021

UX/UI Designer

Userspots

- Led end-to-end UX/UI design processes, from client discovery meetings to final UI delivery to the development team, planning and conducting user research, usability testing, and customer journey mapping, and facilitating Design Thinking, Design Sprints, and Innovation Sprints across finance, e-commerce, retail, FMCG, and travel clients. - Co-led a KYC (Know Your Customer) workshop with the team for Mastercard's product team, translating complex compliance requirements into streamlined, user-friendly verification flows. - Led information architecture and UX/UI design for İş Bankası's Maximum website with a team, covering the presentation and campaigns of 20 individual and commercial credit and debit cards, and designed the customer-facing screens for Kuveyt Türk Bank's ATM interface. - Owned the information architecture and UX/UI design for Garanti BBVA's POS solutions website for SMEs, increasing POS application rates by 35%. - Co-led joint workshops with the team for the development of FIAT's Android Auto screens.

2019-2021

UX/UI Designer

Userspots

- Led end-to-end UX/UI design processes, from client discovery meetings to final UI delivery to the development team, planning and conducting user research, usability testing, and customer journey mapping, and facilitating Design Thinking, Design Sprints, and Innovation Sprints across finance, e-commerce, retail, FMCG, and travel clients. - Co-led a KYC (Know Your Customer) workshop with the team for Mastercard's product team, translating complex compliance requirements into streamlined, user-friendly verification flows. - Led information architecture and UX/UI design for İş Bankası's Maximum website with a team, covering the presentation and campaigns of 20 individual and commercial credit and debit cards, and designed the customer-facing screens for Kuveyt Türk Bank's ATM interface. - Owned the information architecture and UX/UI design for Garanti BBVA's POS solutions website for SMEs, increasing POS application rates by 35%. - Co-led joint workshops with the team for the development of FIAT's Android Auto screens.

  • Product Design –

  • UX/UI Design –

  • Branding –